We have to consider Motorola’s first foray into the tablet world a test, because the only other word we could describe it as so far would be a failure. While the Motorola XOOM has amazing specs, from a 10.1″ screen to a Terga 2 processor, and the first ever to run Android 3.0, it just isn’t enough to compete with the iPad. Deutsche Bank has estimated that Motorola has sold only 100,000 XOOM’s in it’s first 2 months. While we don’t like comparing things to anything Apple, it does sting knowing that there were reportedly 300,000 iPad’s sold on it’s first weekend. For Motorola to hit it’s estimates of 3 to 5 million XOOM’s within 2011, they would have to sell as much as 10 times what they are right now.
This comes just weeks after reports that Motorola is going to stop shipments of the XOOM completely by July. Motorola has denied those reports, but it would be a smart move by them to go back to the drawing board, especially with multiple tablets coming in the summer that will have much better price ranges with similar specs.
From a high price point, to hardware that still isn’t available, people just couldn’t justify buying it over something else. I expect the WiFi only XOOM to sell quite a bit better than the 3G/4G option, but Motorola will definitely need to change it’s strategy around to compete with Apple.
[via Business Insider ]